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Ziment Appoints Renaud Laune as Manager of Client Service in Paris, France

NEW YORK, January 16, 2003 - Ziment, one of the leading global pharmaceutical and healthcare marketing research agencies, has announced that Renaud Laune will manage client service at the company’s operation in Paris, France. Laune will be focusing his extensive experience in marketing research and international marketing on strengthening Ziment’s position in the European marketing research arena.

“With his wide ranging knowledge and experience of managing all aspects of research projects we are very pleased that Renaud will be on hand to manage our client’s important work in France,” said Howard Ziment, CEO of Ziment. “This will ensure that the same high level of quality and consistency on both local and multi-country projects will be maintained.”

“Ziment is long-established in conducting international marketing research. In this opportunity I look forward to supporting the organization’s overall global strategy and helping Ziment to secure a dominant position in France’s pharmaceutical and healthcare market research arena” explained Laune.

Ziment is a leading marketing research organization based in New York. Through its overseas offices, and the resources of parent company, the Kantar Group, Ziment accesses 80 established offices in 56 countries world-wide to provide marketing research services to the healthcare and pharmaceutical industries on an international scale. Laune, originally from Paris, was previously a manager of client service for Ziment in the US, operating from the company’s headquarters in New York City.

About Ziment:
Ziment, based in New York City, is a full service consultancy offering custom marketing research for the healthcare/pharmaceutical industry worldwide. It is the global healthcare research brand for The Kantar Group, the Information and Consultancy Division of WPP, plc.

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