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Salu, Inc. and Ziment Announce Partnership
To Offer Online Market Research Participation To Specialty
Physicians
Agreement Marks Continued Expansion
of Salu's Specialty-Focused Business Hubs
PORTLAND,
Ore. August, 2000 - Salu, Inc. the only vertical
B2B e-health company building highly customized, specialty-focused
business hubs that address the unique needs of physician
specialists, today announced a partnership with Ziment,
a leading national strategic marketing research consultancy.
The partnership involves the use of Ziment's new service
called WebSurveyMD.com, an online panel of physicians
through which primary research to assess physician awareness,
attitudes and behaviors is conducted. As a result of
the partnership and the recent launch of the service
on Salu.net, physician members are now able to easily
and conveniently participate in online surveys that influence
healthcare policies, products and services.
"Ziment represents another great addition to the
Salu hubs," said Jim Steeb, Salu President and CEO. "This
partnership is further demonstration of the hub's ability
to easily integrate new services that meet the business
needs of specialty physicians and their practices. Through
Ziment, our physician members now have a convenient, seamless
method of participating in well-respected market surveys
and an additional source of revenue."
The agreement will allow Salu's physicians to easily and
conveniently participate in online surveys that influence
key decision- and policy-making within their specialties.
In addition, Salu members that choose to participate in
the surveys will be paid a cash honoraria for their time.
"Salu has done a great job bringing specialty physicians
online," said Howard Ziment, Managing Director of
Ziment. "Our partnership will allow us to efficiently
secure participation from communities of specialists that
had been previously more difficult to reach. With this
partnership, Ziment will now be able to offer more comprehensive
and accurate research than ever before."
About Ziment, Inc.
Ziment, based in New York City, is among the largest market
research organizations in the nation, and is an industry
leader in physician interviewing, having surveyed more
than 20,000 physicians in 1999 alone. The company maintains
international research capabilities through The Research
Alliance, a strategic partnership of full-service, owner-operated
firms that combines the advantages of working with a network
with the benefit of partnering with firms.
Ziment developed WebSurveyMD.com to allow rapid, accurate
survey research among larger samples of physicians than
traditional survey research methods allow. WebSurveyMD.com
is an online tool for using primary research to assess
physician awareness, attitudes and behaviors. The new online
service features the world's largest dedicated research
panel of physicians.
About Salu
Salu's approach is based on the belief that doctors differ
greatly based on specialty. Salu has therefore developed
specialty-focused, full-service business hubs that provide
customized, Web-based business services that save specialty
practices time and money. Salu's focused specialty areas
include allergy, neurology, dermatology, physical medicine,
reproductive medicine and cardiology.
Within these focused specialties, Salu provides physicians
with a series of free core Internet services, customized
per specialty, that Web-enable the practice, allowing it
to communicate and interact with colleagues, patients and
partners via the Internet. Today, Salu has over 55 percent
of the country's office-based allergists, 17 percent of
US office-based cardiologists, 17 percent of physiatrists
and 15 percent of neurologists. Salu is rapidly adding
business partners that meet the specific business needs
of its focused specialties.
Salu also has agreements with premier national medical
societies including the American College of Cardiology,
the American College of Allergy Asthma and Immunology,
the American Society for Reproductive Medicine and the
American Academy of Physical Medicine and Rehabilitation.
Each Salu Hub is designed to meet the business exchange
needs of specific physician specialists, their patients
and the partners who can most efficiently serve them.
Salu is based in Portland, Ore with offices in Sacramento,
Calif. Potential partners and interested physician specialists
can learn more about Salu by visiting http://www.salu.net or calling 888-288-SALU.
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